A turnkey design and build project not only involves a lot of effort and time, it is a combination of many background activities in which it must be justified that all stakeholders are assured that it is It’s a combined integration of the design process and also finding the right solutions and using the right technology to ensure that the end customers’ vision comes to life.
While a client can only look at the end result of the project, an interior design project is strenuous. Adopting revolutionary new-era technology can deliver both: an optimized workflow for the design process with the use of new tools, as well as a faster and more efficient construction process. This allows interior designers to focus on the critical aspects, speeding up and smoothing the project journey. As a result; the use of technology facilitates the next generation of commercial spaces that transform into a secondary habitual space for employees and their subconscious needs.
3D/Virtual Guided Tours
Previously, the only methodology for a client to see their finished floor plans and designs was to use a dull format of a black and white 2D design layout. With the new infusion of Virtual Reality (VR) and Augmented Reality (AR) in interior design have now completely transformed the customer’s visual experience journey. The client can now, with the help of virtual reality, virtually visit their commercial spaces even before a brick is laid, evaluate what works for them in terms of design and recommend suggestions or modifications that can be executed in real time. As a result, this improves the overall efficiency of the process as stakeholders are aware of how the space looks without having to go back and forth multiple times in new releases and is also a cost saving measure in many others. settings.
SaaS platforms to decide on design elements
With the arrival of new SaaS platforms, customers can now access virtual stores instead of having to visit physical stores across town. This has especially helped during the pandemic period. These state-of-the-art virtual stores allow furniture and home furnishing retailers to present their range of products to the customer and filter them according to the customer’s choice using tags and filters that allow him to select product types, brands, colors, size, etc. The main problem which is visualization is solved with these platforms and a customer can add and compare various product choices with a click. Selection time in terms of finalizing a particular type of product is greatly reduced and this also translates into significant savings for retailers in terms of store rental, cataloging expenses and labor, for to name a few.
Augmented reality for an immersive experience
New technology such as augmented reality can bring empty, lifeless space to life. Interior designers can enrich their clients’ experience by allowing them to view design elements and layouts. Customers can choose in real time which wallpaper will go best with which floor covering as well as the right furniture thanks to the products available on the market. They can make changes and recommendations as needed. Designers can also share virtual photos and videos to give them an overview of the finished floor plan with the chosen elements. This results in significant time savings for iterations and discussions and improves the customer experience.
Integrated project platform
Technology has come so far that it helps create efficiency and delight customers at every stage of the design and construction process. For example, during the initial phase which is the discussion phase with the client, 2D layouts are created based on the bare shell floor plate and these are mapped according to the client’s requirements. Post interior designers can then create a basic 3D walkthrough by converting previous 2D layouts. Here, interior design companies then take the end customer through a product selection stage in which they choose items such as products and finishes according to their tastes. The company then creates virtual tours or photorealistic 3D videos of the space. These help the customer in the first instance to visualize the space and make real-time recommendations or changes in terms of the product and finish with the products available in the market. And finally, when the project needs to be executed, the project execution team, which includes suppliers, subcontractors, can share their respective deadlines and each is then held accountable for their efficiency. These global integrated platforms help the project to be streamlined in terms of design, cost and other factors and also to be executed efficiently.
Customer-centric design process
A design process is about the brief of what the end client wants and how an interior designer converts that brief into reality. It may seem like a fairly simple process, but in reality it really isn’t. Designers had to submit multiple layouts for approval, changes to work on, which would then be a time-consuming experience and not really something that all stakeholders in a project want. Now that technology has made it possible to create designs, floor plans and furnishing options digitally and virtually, interior design firms can create customer-centric options with the necessary end-customer approvals even before a brick is moved. This allows the end customer to feel valued and included in the whole process while minimizing the need for recurring changes and discussions, which in turn helps all other stakeholders involved in the project.
Technological advancements and widespread adoption in the industry have transformed and reformed the global world of interior design. From 3D design layouts, virtual reality (VR) walkthroughs and virtual home furnishings stores to integrated platforms and better customer communication, digital tools empower and streamline the many design processes of inside. As a result, commercial design and construction firms improve project accuracy, better convey ideas, minimize errors, bring designs to life, and improve the overall customer experience. It is not only about accelerating the project journey with a measured and cost-effective approach in mind, but also about improving the end customer experience as well as the expectations of all stakeholders and strengthening the process and the interior design project.
The opinions expressed above are those of the author.
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